John Cox still isn’t satisfied. Even though the Florida pro earned another top-10 finish at the Forrest Wood Cup on Lake Ouachita, he’s still disappointed that he wasn’t able to become the first to win two Cup titles. That’s his competitive fire at work.
Easing his disappointment a little was the oversized LEER “Cover Cash” check the 2016 Cup champ received for his eighth-place finish – highest among “Cover Cash” participants at this year’s championship. As the second highest finisher among Toyota Bonus Buck participants, Cox also earned an extra $2,500. That’s $3,500 in total contingency money, all for using eligible products.
“Bonus programs like LEER and Toyota provide are great because they are kind of like their own little tournament,” Cox says. “Anytime I qualify for a final day of a derby, me and the other guys immediately size up the competition to see who we have to beat to win Cover Cash and Bonus Bucks. It makes everything a little more competitive and fun. Throughout my career I’ve probably made upward of $30,000 from contingencies.”
Cox has participated in the Toyota Bonus Bucks Program since 2015, and bought a LEER truck cap at the beginning of the 2018 FLW Tour season to make himself eligible for “Cover Cash.”
“As a professional angler I need a tow vehicle to get my boat to the lake, and I need a truck cap to keep my gear secure and dry,” says Cox. “I choose to run a Toyota Tundra and a LEER truck cap because they make my decision easy, honestly. They make products I trust, and I get paid bonus money if I’m the highest finisher in their contingency programs. It’s a win-win.”
Cox’s logic proved wise yet again at the conclusion of the 2018 Forrest Wood Cup. While an eighth-place finish was short of his ultimate goal, it was high enough to bring in some extra cash to pad his career earnings total, which has already surpassed a million dollars.
You don’t have to be a Tour-level pro like Cox to reap the benefits of the LEER “Cover Cash” program. You just have to own a LEER truck cap or tonneau cover and fish a sponsored event. “Cover Cash” pays out on a myriad of tournament trails, including the T-H Marine FLW Bass Fishing League and Costa FLW Series.
For a full list of eligible events, or to learn more about the LEER “Cover Cash” program, follow this link: leercovercash.com. If you’re looking for more information on the Toyota Bonus Bucks program, click here: toyotatrucksbonusbucks.com. If you have any questions or need assistance getting registered, call 918.742.6424, and ask for Kendell.