The world record-setting event featured 298 Santa suit-wearing anglers fishing to make Christmas possible for children in need. Photo Courtesy of Ugly Stik

December 21, 2020 • Major League Fishing • Industry News

COLUMBIA, S.C. (December 14, 2020) — The Ugly Stik World’s Largest Santa Claus Bass Tournament not only set a world record last weekend, it ensured that Christmas will be a reality for hundreds of children in need living in the Lake Norman area.

A total of 298 anglers competed in the one-day, two-angler team event on Lake Norman, but before taking the water to compete while wearing Santa Claus costumes, the anglers donated toys. By the time the tournament was underway at safe light, a pair of 21-foot-long Bass Cat boats were overflowing with toys, which were presented to Toys for Tots at the afternoon weigh-in. The value of the toys donated by anglers, Ugly Stik and other supporters was estimated to be well in excess of $15,000.

“It would be difficult to find a group of people more passionate than anglers are about giving back and helping others in need. And we saw a need that we believe deserves to be filled, so we created an event where we combine two things everyone loves—Christmas and fishing—to see that no child goes without a visit from Santa Claus this year,” said Ugly Stik Vice President of Marketing Jon Schlosser. “I’m proud of the fishing community for coming together to this degree for such a worthy cause. And I’m proud that we achieved these results while also having a great time.”

This year has been especially difficult for charities of all kinds. Due to the pandemic, there are no large-scale events with which to raise funds and solicit donations. In the case of Toys for Tots, many of its donations comes from donation boxes located at businesses. This year, according to Vivian Meletis, Toys for Tots Coordinator for Iredell Co. (N.C.), more than 30 percent of the local businesses which previously displayed donation boxes are now shuttered due to the pandemic.

“The number of children who need Toys for Tots never decreases. Based on the number of donations we received to this point, it was looking bleak—but Marines never give up and we weren’t going to let COVID-19 be the Grinch this year,” said Meletis, who helped Toys for Tots distribute toys to about 4,000 children in 2019 alone. “The anglers were our angels this year. What the anglers and Ugly Stik did with this overwhelming donation overcomes our deficit so that we will continue to be able to provide for children in the area. We can’t thank everyone involved enough. This means so much.”

For more information about Ugly Stik and its legendary line of fishing rods as well as its new line of Ugly Tuff reels and Ugly Tools, go to www.uglystik.com.